Market Research - ARS Solution

Market Research – ARS Solution

PowerCom is a great tool for gathering and compiling valuable feedback from your marketplace.

When doing surveys, you’ll find PowerCom more cost-effective than pen and paper, or web surveys, as you have the ability to survey up to 4,500 people at a time, and see the electronic voting results within seconds.

Market Research - ARS Solution

PowerCom allows people to answer honestly without any group pressure or influence, it captures the demographic characteristics of your audience, and creates charts and reports that can be analyzed further at a later date.

For example, PowerCom can be used to…

  • Gather accurate feedback without facilitator influence
  • Identify how consumers use certain products
  • Identify consumer buying motives
  • Discover how your consumers feel about your customer service or sales department
  • Track the changing trends of demographic groups
  • Pretest the response of your marketing promotions before investing heavily into them
  • Gather user feedback about newly developed products or services prior to launching
Market Research - ARS Solution

With PowerCom it’s easy to compare data and quickly identify consumer trends. With a projector and wireless keypads you could poll and get the electronic voting up to 4,500 people within minutes.

The data can be used to create a more effective business plan, improve existing products and services, as well as launch new products, and expand into new markets.

And whenever a business is able to make decisions based on the needs and wants of its customers, it’s always a win/win situation.

PowerCom is a powerful yet cost-effective tool that can help your organization gather, compile and compare valuable market research data via wireless voting systems.

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The applications for PowerCom are only limited by your imagination!